Profile

Planet Fitness is an American franchisor and operator of fitness centers based in Hampton, New Hampshire. The company reports that it has 2,039 clubs, making it one of the largest fitness club franchises by number of members and locations. There are locations across the United States as well as in other countries such as Canada, Dominican Republic, Panama, and Mexico. In 2019 the franchise expanded to Australia. It markets itself as a "Judgment Free Zone" that caters to novice and casual gym users and is reported to be the nation’s fastest growing fitness center franchise. In 1992, Michael and Marc Grondahl acquired a struggling Gold's Gym franchise in Dover, New Hampshire. They closed that original location, and in 1993 they opened a new location named Coastal Fitness. They brought on a third partner, current CEO Chris Rondeau, and in 1994 they changed their name to Planet Fitness.